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Drives platform provider toward development list completion and identifies priorities on bug list and dev list.Ensures game stability/accessibility in conjunction with marketing efforts.Marketing programs compliance and accuracy.Continuous improvement of user experience and the user journey.Leads all PlayLive! device (desktop, Android, iOS) audits/testing to ensure.Performs all required ad-hoc analysis and works with corporate support teams to build dashboards, proformas and postformas to provide direction for all site operations and marketing strategy.Works to ensure proper PlayLive! KPIs are tracked and compiled to analyze historical trends, marketing campaign success, and guide overall strategy.Works closely with Graphic Designer to guide brand look and creative elements as well as email templates and ad-hoc promotional messages to PlayLive! customers.Completes monthly Responsible Gaming checkpoints as required by the Pennsylvania Gaming Control Board.Directs and/or executes all marketing campaigns, ensuring accuracy of campaign builds, proofing of copy, and timely/accurate submissions to the Pennsylvania Gaming Control Board.Oversees and implements all PlayLive! onsite, email, and cross-property marketing.Manages all marketing strategies for CRM and retention activities.Supervises the Interactive Gaming Marketing Coordinator and helps direct and support the Interactive Gaming VIP Coordinator.They will collaborate, manage, and lead both internal and external teams to achieve all operational, marketing, and revenue goals of PlayLive! Casino.

Working closely with the Interactive Gaming Director and other departments like marketing, finance, compliance, customer service, and our online gaming partners, this position is responsible for the overall success of marketing strategy/implementation and site functionality/enhancement to help drive customer loyalty and increased player value. The Interactive Gaming Manager oversees the daily operation of Live! Casino’s online real-money wagering website approved in Pennsylvania.

Managermanaging live casino hotel maryland